For centuries, families have pursued more than physical assets. It’s about passing on both values and capital. Joseph Plazo, a lawyer and wealth strategist, emphasizes that creating generational wealth is not an accident—it’s the result of strategy.
How Wealth Really Starts
Before wealth can be preserved, it must be created. Joseph Plazo teaches diversifying income streams.
For example, Wealth began not from wages, but from ownership.
Protecting Wealth from Erosion
Wealth experts agree that most fortunes disappear within three generations. Why? Because heirs are often unprepared.
Joseph Plazo argues, preservation requires legal structures such as trusts and foundations. These tools protect wealth from lawsuits, taxes, and family disputes.
Passing on Values, Not Just Valuables
What separates the Vanderbilts from the Rothschilds? Not just numbers, but culture.
Joseph Plazo emphasizes, creating generational wealth means embedding family values that prioritize stewardship over consumption. It is the secret ingredient in every dynasty.
Designing Wealth for Centuries
Generational wealth is not just cash—it’s continuity.
Joseph Plazo recommends codifying rules into family offices, trusts, and succession plans.
That way, your great-grandchildren benefit from your vision.
Why This Matters Now
With markets shifting more info faster than ever, creating generational wealth is both a challenge and an opportunity.
As Joseph Plazo concludes, “Generational wealth isn’t about you—it’s about who comes after.”
And that’s the heart of it: creating not just money, but meaning.